3 ways to find a
hotspot before everyone else
From
Smart Property Investor 27th July 2015
Property
investors are often searching for the next boomtown or ‘hotspot’, but sometimes
if you’ve heard about it, you may already be too late.
Unfortunately,
most people tend to get in when the boom is beginning to tip over the edge.
This usually happens for a couple of fundamental reasons: outdated information
and emotion.
Firstly,
consider where you’re getting your market information from. If you hear about a
hotspot through the mainstream media, you have probably already missed the boat
and the real profits. When we hear about a hotspot this way, emotions can take
over and a fear of missing out can creep up.
Emotions
and investing simply don’t mix well together and will often end up costing you
money and causing _heartache.
So
how do you know when a hotspot is about to become a ‘not-spot’?
You
need to understand that property markets are driven by emotion. Investors need
to make sure they stick to the numbers and keep an eye on the emotional state
of other _buyers.
Remember
Warren Buffet's famous saying: “When others show fear, I show courage; when
others show courage, I show fear”. Spotting the peak of a hotspot means
assessing the emotional state of the marketplace and being ready to show that
fear. Use these three key points to learn whether you have missed the hotspot
or not.
Walk
the beat:
Attend open for inspections and see how many people are there. Are there 20
people lining up to see one property? Do you have to take a ticket to get in
line and get in the door? ‑This lets you know that there is a white heat in the
market and you might be about to get burned.
How
quickly is property being sold? Look at Blacktown
in Sydney
as an example: It was a key hotspot a few years back and many say it still is.
Investors are now paying a premium to get into that market. Property is coming
onto the market and is gone again the next day, selling for $20,000 to $50,000
over and above the asking price, and auction clearance rates are hitting
upwards of 80 per cent. This is craziness!
The
20-crane rule:
Once a market starts moving it often attracts developers. Developments tend to
go crazy as the market gets hotter and more developers move in to build, build
and build. When you start to see this level of development, alarm bells should
ring. ‑This development can often lead to an oversupply of property and a
subsequent depression in property prices. This is exactly what occurred in Melbourne
in 2011 when that market peaked. If there are 20 cranes in the skyline, there
is obviously a lot of development occurring and supply levels will start to
stack up – so be wary. For regional areas, these signs are going to be
different. Always check the level of supply coming onto the market and whether
the population growth is strong enough to suck it up.
Keep
a look out for these signs in the market and remember that emotions can cost us
money. Being able to assess the emotions of others and the markets means you
can try and time your purchasing and selling cycles to make the maximum profit.
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